top of page

Empowering Financial Advisors to reach their highest potential.

What I Do

I empower Financial Advisors to increase Life Sales so they can be more successful and live a fuller life. I speak from 49 years of experience as a leader in the financial Services Industry. I have technical, motivational and practical illustrations from my life's work that will help you increase your communications and sales successes. I strive to help you become a better YOU!

Meet Gene

I'm Gene Pender, and for the past 49 years, I've been proud to call the Financial Services Industry home. I started out as a rookie Life Insurance Agent, wide eyed and eager to learn. That first step set me on a path of growth, challenge and success that's shaped who I am today.


Over the decades, I've learned that this business isn't just about numbers and products - It's about people, purpose and helping others find financial clarity and confidence. That's why I now speak to Financial Professionals across the industry - to share what I've learned, inspire others to grow, and help Agents and Advisors boost their Life Insurance sales, Increase their income and build lives that feel truly fulfilling.


Whether I'm in the field, on stage or having a one on one conversation, my goal is the same: To make a difference by helping others find strength, success and meaning in what they do every day.

signed-url-redirect-4.jpg

Demo Video

Gene's Talks

Filling Out Tax Form

The Three Elements of the Perfect Tax Shelter

The Title of my soon to publish book and an Interesting look at Three elements that make up the Perfect Tax Shelter. (The Perfect Tax Shelter doesn't exist) But if you could build one using a Life Insurance Policy is that something we could talk about?

The Financial Planning Fire Triangle

An illustrative Strategy to simplify the Financial Planning process for your clients. Help them understand the simplicity of the Three areas of Concern that make their Plan Succeed or Fail.

Skyscrapers
Calculator

LDQBD

In this day of Acronyms a way to have your client understand all things that can happen to their Investments or Insurances. KISS!!

Skyscrapers and Sky

"We had the pleasure of hosting Gene at our annual sales event where he spoke about Long Term Care Insurance. His natural and entertaining speaking style truly resonated with our advisors, making the session both engaging and insightful. Since his presentation, we have seen a notable increase in our Long Term Care business, a testament to the effectiveness of his message and delivery. Gene possesses qualities that are incredibly valuable in a speaker – he is easy to relate to, an excellent storyteller, and leaves a memorable impact on the audience. I highly recommend him to any organization looking for an effective speaker who can connect deeply with their audience and drive tangible results."

Michael Hooper 

Gene Pender
Sales Coach, Financial Advisor & Industry Speaker

Business Meeting

With 48 years of experience in the financial services industry, Gene Pender has built a reputation as both a trusted financial advisor and a results-driven sales coach. Starting his career in 1976 as a rookie life insurance agent, Gene quickly discovered the challenges advisors face in building trust, closing sales, and creating lasting client relationships. Through decades of hands-on practice, he mastered the art of life insurance sales and developed proven systems to help others achieve the same success.

 

Today, Gene coaches and mentors life insurance agents and financial advisors across the country. His programs combine motivational insight with practical, step-by-step sales strategies that increase income, strengthen client relationships, and free up time for the things that matter most in life.

 

As the founder of GenePenderTalks.com, Gene delivers engaging workshops, one-on-one coaching, and keynote talks that inspire action and deliver measurable results. His unique blend of real-world experience, technical knowledge, and motivational storytelling equips advisors not only to sell more, but to build careers that are fulfilling, sustainable, and rewarding.

Specialties Include:
  • Life insurance sales coaching & systems

  • Advisor motivation and mindset training

  • Communication strategies that close sales

  • Income growth and practice development

  • Helping advisors create more freedom in their lives

Business Meeting
Whether leading a workshop, coaching an advisor, or speaking from the stage, Gene Pender’s mission is clear: to empower financial professionals to sell more, serve better, and live fuller lives.

Let's Connect

Thanks, we will get back to you.

(407) 687-4240

bottom of page